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Milwaukee, established as the largest city in the state of Wisconsin and located on the shores of Lake Michigan, has long been known for it's beer, cheese, and baseball. Once the largest producer of beer in the world and home to four of the world's largest breweries, Schlitz, Blatz, Pabst, and Miller, Milwaukee has been famously nicknamed "Brew City". Another early industry in Milwaukee, the production of cream-colored bricks made from clay found in the Menomonee River valley throughout the 19th century, is responsible for Milwaukee also being labeled "Cream City". Also known as the "City of Festivals", Milwaukee is home to over 50 ethnic, cultural, music, and art festivals every year, including the largest music festival in the world, Summerfest. Milwaukee has acquired a lengthy list of nicknames since it's incorporation as a city in 1846, but perhaps the most significant of those is the lesser-known moniker: the "City of Neighborhoods".
Despite the difficulty in drawing hard geographic boundaries between neighborhoods and their always-evolving nature, Milwaukee's distinctive neighborhoods are what make up its extraordinary culture. Put best by Milwaukee's world-renowned local historian, John Gurda, "While these neighborhoods come in many shapes, sizes, colors, and strengths, together they constitute the fundamental building blocks of the entire community" (2016). Each rich in history, culture, and community in their own right, Milwaukee's neighborhoods provide a glimpse into the city's past, present, and future, revealing everything the "Genuine American City" has to offer and proving there is more to this city than beer, cheese, and baseball.